Find out why trial signups stall, before the quarter does.
WhyIQ simulates 50 buyer archetypes across your homepage, pricing, and signup flow, then shows where each one drops off and why. Every scan also scores AI citability, so you fix the funnel and the top-of-funnel visibility gap at once.
A defensible model behind every coefficient, not generic best-practice advice.See the science
Simulated buyers walk homepage to pricing to signup and show where each leaks.How it works
Score whether AI search engines cite you when buyers research your category.AEO and GEO
Your dashboard shows the drop. Not the reason.
Analytics tell you the signup rate fell. They never tell you which buyer it lost, on which page, or what confused them. That gap is where the quarter goes.
Your funnel leaks between pages
The homepage converts the click, the pricing page loses them, the signup form finishes the job. Aggregate analytics show the drop-off but never the reason. WhyIQ walks the journey one archetype at a time and names the page and element that lost each one.
Your buyer asks ChatGPT first
Before they ever reach your site, B2B buyers research the category through AI search. If ChatGPT, Perplexity, or Google AI Overviews do not surface you, you are invisible at the top of the funnel. WhyIQ scores AI citability on every scan.
PMM time does not scale
You cannot run a 40-hour discovery on every page every sprint, and the analyst who could is the bottleneck. WhyIQ produces a multi-page behavioral diagnosis in about 15 minutes, so the audit keeps pace with the release cadence.
A full-funnel diagnosis in about 15 minutes.
Paste your site URL
WhyIQ discovers your funnel pages, homepage, pricing, signup, and you confirm which to include. Site scans cover up to 25 pages per run.
50 buyer archetypes walk the journey
Each archetype carries a distinct cognitive profile, trust threshold, and buying motivation, calibrated against 200+ peer-reviewed papers. They navigate page to page the way a real evaluation would.
See drop-off and AI citability per page
Where each archetype exited, what confused them, and the AI Citability Index for every page, so you fix both the conversion leak and the top-of-funnel visibility gap.
Fix, re-scan, and track the delta
Ship the fix, re-scan, and the before-and-after compare view shows the score move, fixes resolved, and any new issues. A CRO sprint becomes a number you can report.
What the usual stack misses.
Heatmaps, session replay, and A/B tests all measure behavior after it happens, and after weeks of traffic. WhyIQ diagnoses the cause before you ship. See WhyIQ vs Hotjar.
Questions SaaS teams ask
Can WhyIQ scan our whole funnel, not just one page?
Yes. A site scan walks up to 25 pages in a single run and simulates how visitors navigate the full journey, homepage to pricing to signup. It surfaces drop-off that only appears when pages are evaluated together. Site scans are available on Starter and above.
How does WhyIQ help with AI search visibility?
Every scan includes the AI Citability Index, an 8-dimension score for how likely ChatGPT, Perplexity, Claude, and Google AI Overviews are to cite your page when a buyer researches your category. For ongoing weekly monitoring across all five engines, WhyIQ Radar tracks your buyer-intent prompts over time.
We already use heatmaps. Why add WhyIQ?
Heatmaps show what aggregate users do and need weeks of live traffic to populate. WhyIQ explains why each buyer archetype leaves, per page, with zero traffic required. The two are complementary: heatmaps measure behavior after the fact, WhyIQ diagnoses the cause before you ship.
Does it work before we have traffic on a new page?
Yes. WhyIQ simulates 50 buyer archetypes rather than waiting for real visitors, so you can audit a new pricing page or signup flow the day it ships, before a single user arrives.
Can we re-scan after shipping fixes to prove impact?
Yes. Re-scan any page or site after a change and the before-and-after compare view shows the score delta, fixes resolved, and any new issues surfaced. It turns a CRO sprint into a number you can report.
What is the right plan for a SaaS team?
Starter or Pro for in-house teams that need multi-page site scans across their own funnel. Agency adds white-label reports and client workspaces if you also run optimization for customers. Every paid tier includes AI Citability and Accessibility scoring.
Walk your funnel the way 50 buyers would.
Start with a free page scan. Multi-page site scans unlock on Starter.