Skip to main content
whyiq: AI-powered conversion rate optimisation tool
Our story

Built to help you launch with confidence

“Agencies and consultants were always an option, but they were expensive, slow, and often subjective. I needed something faster and more grounded.”

Ben, Founder of whyiq

Ben · WhyIQ Founder

I've started a lot of projects. Some worked. Many didn't.

The frustrating part was not the ideas or even the products. Sometimes I would build something genuinely good and still watch it fall flat. People would land on the site and just… leave.

It felt like I had done everything right. The launch content was strong. The positioning made sense. But the landing page wasn't converting, and I couldn't see why. So I'd spend hours going back in, tweaking the headline, moving things around, rewriting sections. Never knowing if I was fixing the right thing or just keeping busy.

In some cases, it became clear that the problem started even earlier. The site itself was not set up to be discovered in the first place.

That gap is what pushed me to build this.

I wanted a way to experience my product the way a real user would before going live. Not guesses or vague opinions. Something I could actually run again.

Something that could show me where people hesitate, where they get confused, and where they drop off. Not just in conversion, but in visibility as well.

Agencies and consultants were always an option, but they were expensive, slow, and often subjective. I needed something faster and more grounded.

So I went back to first principles. I leaned on my background in simulation and modelling and started building a system that could replicate real user behaviour at scale.

Different personas with different intentions, different levels of patience, all interacting with the product before it ever reached real users.

What came out of that is a research backed way to test and improve your site before launch, including the fundamentals that drive discovery.

The goal is simple. Give founders confidence that when people arrive, they understand the message, trust the product, and know what to do next. This is about knowing your landing page is ready.

See what whyiq finds on your page
How it works

What whyiq actually does

01

Test your landing page before launch

Most CRO tools need thousands of visitors before they can tell you anything. WhyIQ doesn’t. Paste your URL and get landing page feedback right now, even if nobody’s seen it yet. Pre-traffic conversion optimization.

02

AI landing page analysis through real visitor eyes

WhyIQ simulates how different types of visitors read your page. It checks whether your message is clear, whether people trust what they see, and where they’re likely to drop off. Not a heatmap. Actual visitor reasoning.

03

Clear answers in 60 seconds

You get specific feedback on what’s working and what’s turning people away, with explanations you can actually act on. No vague scores. No dashboards to interpret. Just what to fix and why.

WhyIQ is still early and getting better with every update. Under the hood, this AI landing page analyzer evaluates your page against 50 different visitor profiles built from real behavioral research. Test your landing page and see what it finds.

See your page through your visitors' eyes

Paste your URL and get your first scan free. Takes 60 seconds, no account needed.

Try whyiq free

First scan free · No credit card required